Description
Johnnie Walker released its second-annual collector?s edition bottle in 2015 to commemorate the Lunar New Year: Johnnie Walker Blue Label Year of the Ram.
This special-edition package marries traditional Chinese ceramic artistry with one of the House of Walker?s rarest and most luxurious Scotch whisky blends, according to the brand of Norwalk, Conn.-based Diageo North America. The ram?s associations with good fortune, beauty and a determination to reach new heights inspired the packaging design, which features artwork depicting three rams standing in distinguished positions, a traditional reference to the Book of Changes signifying a New Year of great fortune.